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This is the first comprehensive professional guide to the strategies and techniques of competitor analysis for the financial services industry. It explains how to set up systems… Read more
LIMITED OFFER
Immediately download your ebook while waiting for your print delivery. No promo code is needed.
Don't just copy others' systems
Understand the need for competitor intelligence
Find out what competitors do
Understand the methodology
Set up the systems to fit your company
This book is thoroughly practical in its approach and international in its coverage and is essential reading for all financial services professionals seeking competitive advantage.IY