Journal of Destination Marketing & Management

Co-Editors A. Fyall Bournemouth University, Poole, UK, B. Garrod Aberystwyth University, Aberystwyth, UK, Y. Wang University of Central Florida, Orlando, FL, USA, Regional Editors S. Hudson University of South Carolina, Columbia, SC, USA, N. Morgan Cardiff Metropolitan University, Cardiff, UK, B. Prideaux James Cook University, Cairns, QLD, Australia, K. Swart Cape Peninsula University of Technology, Cape Town, South Africa, P. Williams American University of Sharjah, Sharjah, United Arab Emirates, H. Xiao The Hong Kong Polytechnic University, Kowloon, Hong Kong, Editorial Board P. Alford Bournemouth University, Poole, UK, L. Andreu Universitat de València, Bursajot, Spain, P. Beritelli Universität St. Gallen, St. Gallen, Switzerland, D. Buhalis Bournemouth University, Poole, UK, T. Coles University of Exeter, Exeter, UK, C. Costa Universidade de Aveiro, Aveiro, Portugal, M. de Carlo IULM University, Milan, Italy, S. dos Anjos University of Vale do Itajai, Santa Catarina State, Brazil, D. Dredge Southern Cross University, Lismore, NSW, Australia, M. Florek Poznan University of Economics, Poznan, Poland, I. Frochot University of Chambery, Chambery, France, J. Gnoth University of Otago, Dunedin, New Zealand, Y. Guo Fudan University, Shanghai, China, J. Henderson Nanyang Technological University, Singapore, Singapore, J. Higham University of Otago, Dunedin, New Zealand, P. Hunter Jones University of Liverpool, Liverpool, UK, C. Jurowski Northern Arizona University, Flagstaff, AZ, USA, P. Keller Université de Lausanne, Lausanne, Switzerland, M. Kozak Mugla University, Mugla, Turkey, C. Laesser Universität St. Gallen, St. Gallen, Switzerland, R. Law The Hong Kong Polytechnic University, Kowloon, Hong Kong, A. Leask Edinburgh Napier University, Edinburgh, UK, P. Legoherel Université d'Angers, Angers, France, X. Lehto Purdue University, West Lafayette, IN, USA, R. Li University of South Carolina, Columbia, SC, USA, P. Long Leeds Metropolitan University, Leeds, UK, P. Lugosi Oxford Brookes University, Oxford, UK, S. McCabe University of Nottingham, Nottingham, UK, B. McKercher The Hong Kong Polytechnic University, Kowloon, Hong Kong, N. Othman Universiti Teknologi MARA, Selangor Darul Ehsan, Malaysia, E. Parra Lopez Universidad de La Laguna, La Laguna, Spain, H. Pechlaner Catholic University of Eichstatt-Ingolstadt, Eichstätt, Germany, S. Pike Queensland University of Technology, Brisbane, QLD, Australia, A. Reichel Ben Gurion University of the Negev, Beer Sheva, Israel, A. Tasci University of Florida, Gainesville, FL, USA, Y. von Freidrichs Mid-Sweden University, Ostersund, Sweden, A. Walls San Francisco State University (SFSU), San Francisco, CA, USA