Journal of Business Research

Journal of Business Research





Editors-in-Chief:Naveen Donthu





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Aims & Scope

The Journal of Business Research applies theory developed from business research to actual business situations. Recognizing the intricate relationships between the many areas of business activity, JBR examines a wide variety of business decisions, processes and activities within the actual business setting. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are evaluated on a regular basis. Published for executives, researchers and scholars alike, the Journal aids the application of empirical research to practical situations and theoretical findings to the reality of the business world.

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ANBAR, Current Contents, Information Service, Management Contents, Management Literature in Brief, Personnel Management Abstracts, PsycINFO Psychological Abstracts, Public Affairs Information Service Bulletin, RePEc, Social Sciences Citation Index, Work Related Abstracts
Editor A. Woodside Boston College, Chestnut Hill, MA, USA, Managing Editor M. Laroche Concordia University, Québec, QC, Canada, Associate Editor , Marketing B. Babin Louisiana Tech University, Ruston, LA, USA, Associate Editor , International Business S. Biggemann University of Otago, New Zealand, Associate Editor , Buyer Behaviour D. Martin University of Hawaii at Hilo, Hilo, HI, USA, Associate Editor , Finance and Accounting O. Faleye Northeastern University, Boston, MA, USA, Associate Editor , Strategic Management and Organizational Behaviour J. B. McGuire Louisiana State University, Baton Rouge, LA, USA, L. Wu National Chengchi University, Taiwan, ROC, Associate Editor , Marketing D.J. Ortinau University of South Florida, Tampa, FL, USA, Associate Editor , Business and Marketing Research A. Graefe Ludwig-Maximilians-Universität München (LMU), Munchen, Germany, Associate Editor , Book Essays S. Wesley University of Kentucky, Lexington, KY, USA, Associate Editor , Service Management L. Wu National Chengchi University, Taiwan, ROC, Regional Editor D. Smith State University of New York (SUNY) at Albany, New York, NY, USA, Guest Editors J.S Armstrong University of Pennsylvania Wharton School, Philadelphia, PA, USA, E. Baraldi , V. D. Barnier , R. Brenes , K. Chon The Hong Kong Polytechnic University, Kowloon, Hong Kong, W. Easley , S. Gould JHU School of Medicine, Baltimore, MD, USA, K. Green , E. Gressetvold , J. Haar Florida International University, Miami, FL, USA, D. Harrison BI Norwegian Business School, Sandvika, Norway, C.H. Hsu , K. Huarng , C. Jevons , W. Johnston University of The West Indies, Mona, Jamaica, D.H. Kim Yonsei University, Seodaemun-Gu, Seoul, South Korea, E. Ko Yonsei University, Seoul, South Korea, N. Kornum Copenhagen Business School (CBS), Frederiksberg, Denmark, M. Laroche Concordia University, Québec, QC, Canada, R. Li University of South Carolina, Columbia, SC, USA, B. Low University of Western Sydney, Penrith South DC, NSW, Australia, C.S Madden Baylor University, Waco, TX, USA, R. Marshall Auckland University of Technology, Auckland Central, New Zealand, C. M. Megehee , D. R. Merunka , M. Metzger , J. Moon Hanyang University, Seongdong-Gu, Seoul, South Korea, H. Muhlbacher Leopold-Franzens-Universität Innsbruck, Innsbruck, Austria, E. Murphy , A. O'Cass University of Tasmania, Tasmania, SA, Australia, J. Ortinau , M.T. Pham Columbia University, New York, NY, USA, B. Requena , D. Ribeiro Soriano Universitat de València, Valencia, Spain, J.R. Rossiter University of Wollongong, Wollongong, Sydney, NSW, Australia, B. Schlegelmilch Vienna, Austria, C. Su , E. Wilson , T. L. Wilson Umeå University, Umeå, Sweden, A. Woodside Boston College, Chestnut Hill, MA, USA, W. Wymer , Z. L. Yang City University of Hong Kong, Kowloon Tong, Hong Kong, Editorial Board Members S. Arnold Queen's University, Kingston, ON, Canada, S. Askegaard University of Southern Denmark, Odense M, Denmark, J. Attaway Illinois State University, Normal, IL, USA, H. Baker The American University, Washington, DC, USA, J. Baker Texas Christian University, Fort Worth, TX, USA, V. Barker III University of Kansas, Lawrence, KS, USA, M. Barone University of Louisville, Louisville, KY, USA, C. Bathala Cleveland State University, Cleveland OH, USA, S. Beatty University of Alabama, Tuscaloosa, AL, USA, S. Beckmann Copenhagen Business School (CBS), Frederiksberg, Denmark, R. Belk University of Utah, Salt Lake City, UT, USA, J. Bellizzi Arizona State University West, PHOENIX, AZ, USA, D. Bello Georgia State University, Atlanta, GA, USA, M. Bergadaa Université de Genève, Genève, Switzerland, R. Billingsley Virginia Tech, Blacksburg, VA, USA, A. Biswas Louisiana State University, Baton Rouge, LA, USA, W. Black Louisiana State University, Baton Rouge, LA, USA, E. Blair University of Houston, Houston, TX, USA, P.N Bloom University of North Carolina at Greensboro, Chapel Hill, NC, USA, J.S Boles Georgia State University, Atlanta, GA, USA, S. Brown-Huska George Mason University, Fairfax, VA, USA, A.C Burns Louisiana State University, Baton Rouge, LA, USA, S. Burton University of Arkansas, FAYETTEVILLE, AZ, USA, M. Caldwell University of Sydney, Sydney,
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